Blogger and Picasa to Get a New Name: Google Blogs and Google Photos

To unify the brands of its products, Google apparently has plans to rename Blogger and Picasa into Google Blogs and Google Photos, respectively.



Blogger is a free blog-publishing service created by a company named Pyra Labs, which was bought by Google in 2003. Picasa on the other hand is a free image organizer (both offline and online) originally created by Idealab in 2002 and also acquired by Google in 2004.



Mashable is said to have learned about the move from two reliable sources, saying the rebranding is coming in the next 6 weeks. Blogger and Picasa users don’t need to worry about the services though as both aren’t going away.

Blogger and Picasa aren’t going away, of course — they’re two of Google’s most popular products. Instead, according to two sources familiar with the matter, Google intends to rename Picasa “Google Photos” and Blogger will become “Google Blogs.” Several other Google brands are likely to be affected, though our sources made it clear that YouTube would not be rebranded.

This early report seems to be true. CTB did a quick Whois Lookup for domain names googleblog.com and googlephotos.com, and both points to Google Inc. as the registrant of the domains.

DNS Records of GoogleBlog.com

DNS Records of GooglePhotos.com

Records of both domains got updated just in the past couple of months. Though it appears both domains have been registered 7 and 9 years ago, the recent updates may indicate Google has plans of using it anytime soon. Surely we’ll try to find out, so just stay tuned for more updates. [via]

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